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The Art of Seduction MP3

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Item Number: WILL-15-034-M
The Art of Seduction: Marketing to the Subconscious Mind Mount St. Helens Faculty: Lieve Maas Harvard Business School professor Gerald Zaltman says that 95 percent of our purchase decision making takes place in the subconscious mind. When marketing, the goal is to "charm" our audience to purchase our wares. In order to do this correctly it's a good idea to take a close look to the workings of the?- subconscious mind to see how we can "seduce" and speak to it directly. There are many ways to doing this. As an author, and certainly as an "authorpreneur",getting a deeper insight in human behavior could make the difference between a successful and not successful book marketing campaign
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