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First Line, First Paragraph, First Page MP3

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Item Number: ROSE-15-002-M
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In today's minute-by-minute, 140-character, handheld culture, you don't get much time to grab anyone's attention. Most readers decide quickly whether they will read your book or go back to Twitter. And most professional readers--agents, editors, other writers--know just as quickly, sometimes in the first line, often in the first paragraph, and usually by the end of the first page. Does a writer have "it," the third eye, that special instinct that will make readers read to the bottom of that first page, then turn it? William Martin will discuss a few of his techniques for getting that best seller kicked into action.
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