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Creating Identity and Branding for Authors MP3

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Item Number: PNWA-16-037-M
Creating Identity and Branding for Authors. Identity in the business and publishing world is another name for branding. Creating identity in today's publishing world means having an internet presence, a grassroots presence, and then amplifying your presence your brand. So, what exactly is an author's brand, and how do you create one that will reflect your writing, and who you are as an author? In this session, Kiffer Brown, publisher of Chanticleer Book Reviews, will explore, step by step, how to create an effective author's' brand that will help your readership discover your works.
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