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Why Special Sales Should Always Be In Your Plans MP3 - IBPA 2019

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Item Number: IBPA-19-704-M
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Working special sales channels can make a huge difference in a titles success while helping to drive sales in more traditional outlets, as well. Plus, special sales are often non-returnable, reducing your risk. But how do you identify your niche special sales markets? This panel of experts will show you how they found money thinking outside the box.
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