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What's Now and What's Next in Social Media How Publishers Can Profit MP3

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Item Number: IBPA-12-201-M
Session 201 General Session join a panel of digital pioneers and industry prognosticators as Chris Kenneally moderates a lively discussion on the latest tools and tech- techniques to help publishers reach readers, what's coming up and what it means to publishers. Get up-to-the-minute information that will help you formulate your own social media strategy that will help you sell more booksnow and in the future. A Roundtable from BPA's Publishing University featuring Christopher Kenneally How Publishers Can Profit in Social Media What's Now and What's Next. Moderator: Christopher Kenneally, Copyright Clearance Center/Beyond the Book Panelists: Allen Noren, O'Reilly; others TBA
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