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Strategies for Subsidiary and Foreign Rights MP3 -IBPA 2018

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Your Price: $5.00
Item Number: IBPA-18-402-M
You'll explore ways to thoughtfully grow your publications' influence through licensing both domestically and overseas. We'll look at how proactive licensing fits into a general publica- tion schedule, and explore the basic materials needed to generate new leads. We'll review key terms to consider when negotiating a deal with new licensing partners, and much more. Learning Format: Deep Dive | Learning Level: Strategic [3S]
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