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Marketing and Selling to Schools MP3 - IBPA 2019

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Item Number: IBPA-19-302-M
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Schools can be a lucrative market for a variety of genres, including children's books, juvenile fiction, young adult, and even many adult books that are appropriate for older students. Jane R. Wood, a former teacher and author of an award-winning juvenile fiction series, has successfully sold her books to schools across the country for more than 14 years. She will share many of the strategies she has used to sell to this niche market, including how to: contact schools, develop a relationship with educators, create educational resources, and develop dynamic presentations that engage students. Wood will show how both teachers and students can benefit from a meaningful connection with a published author.
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