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Getting a Blog Up and Running MP3

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Item Number: IBPA-16-403-M
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Tailored for the indie publisher of either fiction or nonfiction who wants to establish an online presence for their books through blogging and social media, this session provides an overview of what it takes to start, maintain, and succeed in the blogosphere. You'll gather best practices, writing tips, strategies, and more from seasoned blogger and branding expert Corrin Foster in an intimate classroom setting. Questions addressed in this session include: Why blog? (...or why you want a blog for personal or business use maintained by the publisher or author.) What are the elements of a blog? (...or why you need to make a plan for your content using an editorial calendar and how to stick with your plan!) Which domain and what hosting options are right for you? (...or the pros and cons of popular blogging platforms.) How do you integrate social media? (...or how to build a community around your blog.) Where's the money? (...or navigating the different ways your blog can make money.) INSTRUCTOR: Corrin Foster (Greenleaf Book Group)
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